“Mindfulness” is fast becoming the buzzword of business, social media and pop culture in the post-recession era. The same was true for “zen” in the 1970s and ‘80s. Behind the word was a transformative spiritual practice that changed the lives of serious practitioners throughout America. But savvy marketers tagged the term with anything and everything: Zen and the art of ___________. (Insert your own favorite.)
The same threatens to hold true for mindfulness.
Like many things, Madison Avenue seizes upon the “next big thing” and monetizes the hell out of it.
Yes, you can get mindfulness phone apps that provide a momentary emotional lift; consider them mindfulness light. Yes, you can pay very serious coin to high overhead consulting firms that promise nirvana but offer a one size fits all approach, much like national outplacement firms. Your trainers are apt to be men and women who took a 6 lesson training session themselves a few months before working with you.
But, when all is said and done, is that what you really want? If you are reading this now, I doubt it. Click on the contact tab and send me an email. After you meet with me for your free, no obligation session, you will be able to distinguish between the glitter and the substance. Interested?